Author Archives: paulsheals

About paulsheals

Judo Player, Husband, Father, Search Engine Marketing Expert

Complete Online Marketing Course – Paul Sheals Rocketfish

I have been working hard for the past 14 months to put together a complete range of books and videos as part of an Online Marketing Course.  The original idea was to write a book and publish it (which still … Continue reading

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Know About Opt in and Opt out Email Lists

The right way of going about e-mail marketing lies in seeking specific permission from the target audience or recipients. If the target recipient gives permission that the e-mail marketing message may be sent, then the corresponding message would lose the … Continue reading

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A Guide to Writing E-books

A Guide to the Virtual World of E-books E-books are online books, guides and resources that are sold online then downloaded by the buyer either from an email attachment, link or sometimes sent to them via a disc. A quick … Continue reading

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Paul Sheals Rocketfish – Nostalgia a thing of the past!!

The first commercial computer was sold in 1951 – called the UNIVAC 1 (which stands for Universal Automatic Computer) it was sold to the U.S. Census Bureau.  The computer was an incredible 8 feet high, 7.5 feet wide and 14.5 … Continue reading

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Paul Sheals – Long Tail Phrases

Keyword selection is essential when it comes to search engine marketing.  Most businesses tend to initially opt for the most generic within their industry i.e. “Cars Edinburgh” might be the first choice for any car dealer in Edinburgh.  On the … Continue reading

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Training in Japan – Paul Sheals Rocketfish

One of my ex-team mates pointed me to this video on You Tube. It shows a typical training session in Japan and in particular Yoshida preparing for a tournament and finally training with a young Inoue. Having trained in Japan … Continue reading

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Paul Sheals Rocketfish – Judo World Circuit

It is fantastic to see Sky broadcasting  Judo on a regular basis.  It is even more fantastic to see the quality of the broadcast and the quality of the Judo.  They are clearly following the World Circuit and until now … Continue reading

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Paul Sheals – On Page Optimisation 1

There are two factors needed to get your web site to the top of the major search engines i.e. Google, Yahoo and Bing.  The first is “On Page Factors” the second is “Link Popularity” this being the most important factor … Continue reading

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Paul Sheals – Web Site Overview

I have been helping small to medium sized businesses reach the top of the major search engines for over ten years now.  Initially clients simply look to be at the top of Google however my focus is always on how … Continue reading

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Paul Sheals

I have recently started blogging which is surprising given that I have a Search Engine Marketing Business.  Over the past ten years I have been building a company that I can be proud of and as anyone who has built … Continue reading

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